CREATIVE + VISUAL GRAPHIC DESIGNER

Hola! hello! I am a passionate graphic designer with attention to detail and a fondness for storytelling through all things visual. I have been on a constant journey of growth and exploration since 2016 after discovering design through my initial creative interest: photography.

Inspired by nature, culture, and the stories people share, I believe design has the power to connect, engage, and leave a lasting impression.

My philosophy revolves around simplicity, functionality, and elegance, aiming to create designs that communicate with clarity and impact.

Let's collaborate and bring your vision to life! Explore my portfolio and let's create something unique together. -Hector Chacon

  1. Self Initiated

  2. Quick hits

  3. Generative explorations

  4. photography

About

Detail-oriented graphic designer and visual storyteller with nine years of experience in digital and print design, brand creation & activation, and logo and layout design in the technology, startup and manufacturing industries.
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  • JANUARY 2024 - PRESENT
    CONWAY, AR

    • Leads cross-functional initiatives shaping creative direction, while earning the confidence of sales leaders and business units.

    • Demonstrates originality, dependability, and strong collaboration across projects that elevate the Snap-on Equipment and Total Shop Solutions brands.

    • Drives impactful contributions while delivering high-quality creative and marketing outputs building credibility with leadership, sales, and brand teams.

  • JANUARY 2019 - SEPTEMBER 2023
    MIAMI, FL

    • Digital imagery reproduction/creation under strict client guidelines for a multinational technology company.

    • Adhere to established guidelines following proper usage of fonts, production color profiles, file creation, and naming standards.

    • Create, maintain, and finalize practical folder structuring processes.

  • JUNE 2016 - SEPTEMBER 2018
    MIAMI, FL

    • Responsible for creating visual assets across five hyperlocal digital media newsletters.

    • Ideation, conceptualization, prototyping, and execution of large-scale experiential activations.

    • Multiple digital layout design and photography work.

  • OCTOBER 2015 - MARCH 2016
    MIAMI, FL

    Digital and print production development including mass email campaigns and scheduled social media monthly campaigns for a wide variety of established clients.

Education

  • Miami, FL

    • Bachelor of Fine Arts in Graphic Design

    • AIGA Student Group - President

    • AIGA Miami - Board Member